I thought all media was “new”
Here, I said it. My first thought when I read the words “new media.”
Media is a constantly evolving form of communication. When I took my first step into “Communication, New Media, and Everyday Life” by Chalkley et al I immediately thought about how media is completely socially constructed- people created, people owned, made for the people. Media started as a middle ground transportation of information from the upper ends of society to the common people. It was made to spread information to the masses- to educate people on the influences and acts of the social ladder.
We often associate media with our common perception of technology- they’re almost one in the same.
But technology is actually just a step humans took to make media transfer faster- it’s the newer, quicker, fancier form of the postal service. The “new” of new media has to do with how the information is transferred.
Old media doesn’t die
My car has a radio AND I have a Facebook.
Marconi was the first to successfully communicate through radio waves- back in 1895. Many years of study went into discovering how magnetization and radio waves came together to broadcast across distances, and massive broadcasting of radio began in the 1920s.
Facebook launched on February 4th, 2004.
The reason I mention these two branching historical events is because it’s important to note how the radio, an old invention, has grown and developed over the years to still be a part of today’s media, right alongside the young, thirteen year old invention of social media.
Some forms of media do become obsolete. The biggest one that comes to mind is VCR tapes. But, the information kept of VCRs is still around. It’s remastered, remade, re-imaged, onto DVDs and digital files. The media itself (the films, information, knowledge) is copied and transferred to keep up with the changing tides of technology.
Media’s coming of age
Here, I’m going to link to a very interesting Tedtalk. Dan Carlin reviews how new media has become what it is today. He talks about media in its creation and how it impacts us, our society, and our cultures.
His voice is one of the most soothing voices I’ve ever heard.
Chalkley T., Brown A., Cinque T., Warren B., Hobbs M., & Finn M. (2012). Communication, new media, and everyday life. Australia: Oxford University Press.
Carlson N. (2010, March 5). At last- The full story of how Facebook was founded. Retrieved from http://www.businessinsider.com/how-facebook-was-founded-2010-3/we-can-talk-about-that-after-i-get-all-the-basic-functionality-up-tomorrow-night-1
Tedx (Producer). (2015, June 3). The new media’s coming of age . Retrieved from https://www.youtube.com/watch?v=5K57kcs15DY